What We Do
Olson Strategies supports campaigns from strategy through execution.
Strategy & Planning
We work with candidates, causes, and coalitions to define strategy, navigate constraints, and make high-stakes decisions with clarity.
Message & Communications
From persuasion strategy to copy development, we help shape messages that resonate, withstand scrutiny, and move voters.
Advertising & Execution
We plan, oversee, and execute paid media as part of a broader strategy—ensuring discipline, compliance, and results.
How We Work
Winning requires more than tactics.
It requires a disciplined system:
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01—Assess the Landscape
Evaluate the race, constraints, stakeholders, and risks.
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02—Define the Strategy
Clarify objectives, messaging priorities, and the path to victory.Â
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03—Build the Execution Plan
Map channels, approvals, timing, and contingencies.Â
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04—Deploy & Oversee
Execute communications and advertising with discipline.Â
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05—Measure & Adjust
Track performance, respond to change, and refine strategy.
Experience That Matters
Our team has advised and supported campaigns and organizations across high-pressure political environments.
Short case study & outcomes
Name Here
Short case study & outcomes
Name Here
Short case study & outcomes
Name Here
Fit Matters
Olson Strategies partners with campaigns and organizations committed to serious strategy and disciplined execution.
HEY I'M
DUSTIN OLSON
AND MY MISSION IS TO HELP YOU ACHIEVE IDEAL OUTCOME
Goal of this section:
Establish credibility and leadership without hype or storytelling fluff.
Tone:
Calm. Professional. Political.
No marketing language. No self-promotion. No origin story.
Length:
3-5 short paragraphs max.
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What to cover (in this order)
1. Who you are (fact-based)
• Political strategist/consultant
• Years in the space
• Types of campaigns or organizations you've worked with.
2. How you approach the work
• Strategy-first mindset
• Discipline, preparation, decision-making
• Navigating approvals, constraints, and outcomes
3. What you focus on
• Helping campaigns make clear decisions
• Aligning message, execution, and outcomes
•Supporting leadership, not placing it
4. How you engage
• Hands-on involvement
• Direct work with clients
• Limited engagements, high accountabilityÂ
Example opening paragraph:
Dusting Olson is a political strategist and consultant who works directly with campaigns and organizations to design strategy, shape messaging, and oversee execution in competitive environments.
Start With a Strategy Session
A focused conversation to asses fit, clarify strategy, and determine next steps.
We use this session to understand your situation, evaluate whether we're the right partner, and outline how we would approach the work.
Request a Strategy Session
